Editorial guidelines.
What we accept, what we don't, and how to write releases that get picked up.
What we accept
Newsworthy company announcements: funding, launches, hires, partnerships, milestones, research, events. Releases must be factual and verifiable.
What we don't accept
Adult content, gambling without proper licensing, hate speech, deceptive financial offers, unverifiable medical or legal claims, anything that violates outlet policies.
Style
Write in plain English. One main claim per release. Lead with the news. Include a clear quote, a short boilerplate, and a press contact.
Claims and facts
All numbers and superlatives must be sourced. The AI review will flag unverifiable claims; you'll be asked to remove or source them before publication.
Disclosures
Sponsored content, affiliate relationships and AI-generated imagery must be disclosed. We add the appropriate tags automatically.
Questions on a specific release? Reach out via support.